October 16-18, 2024

Add to Calendar 2024-10-16 16:00:00 2024-10-18 18:00:00 America/Chicago Marketing Partnerships Forum An exclusive three-day brand and entertainment marketing event. The Aertson Hotel Nashville

The Aertson Hotel Nashville | A Kimpton Hotel

2021 Broadway, Nashville, TN 37203

Join us at the 2024 Forum!

The Forum is an exclusive event designed to deliver partnership marketing insights, trends and marketing opportunities. Over the years, the event has helped thousands of marketers build meaningful relationships that lead to well over 300 successful partnerships. This is a one-of-a-kind event that allows marketers to meet and network with senior-level marketing executives in a casual and creative setting.

The Forum is an intimate, invitation-only event for 150 client-side executives to learn from industry thought-leaders, discover new trends, network with key decision-makers.

While complete details are on their way, information from our past event is provided for informational purposes.

Meet 150 Top Decision Makers all in one place... all at one time.

Invitation-only attendance means that you'll only meet senior-level marketers involved in marketing partnerships and promotions on all sides of the business.

Learn Industry and Company Insights from Brand Thought Leaders.

This event is designed to provide partnership business with industry and marketing insights, challenges and tactics that are critical when planning your next partnership program. Every session brings the group together to learn from industry experts, event partners and attendees from over 100 different companies.

Connect and Partner. Over 300+ Successful Partnerships have been born here!

The combination of relevant content, an exclusive group of decision makers, and an intimate atmosphere that’s conducive to meaningful conversations have led to over 300 promotional tie-ins. Will yours be next? Check out some of the 300+ partnerships born at our events.

IT'S ALL ABOUT LOCATION

Recharge your creativity in a city full of energy!

TOP NOTCH NETWORKING

Connect with current partners & meet new ones.

SPECIAL ACTIVITIES

This ain't your typical marketing conference. Find out why.

PAST SUCCESS STORIES

View our past success stories


Who You Will Meet

Here's a peek at some of the companies that attended the Marketing Partnerships Forum last year!

Testimonials

CLICK TO VIEW ALL

"This is not only the best-produced conference I have ever attended, the removal of aggressive sales people creates an environment where real connections can happen." Joe Corn, Associate Director of Membership Experience/Operations
Sam's Club
"The L.A. Office continues to exceed expectations with a great mix of attendees - from brands to studios to non-profits to more creating an environment rich with possibilities and creativity " Anna Saalfeld, Senior Brand Director, P&G Studios
Procter & Gamble
"The Marketing Partnerships Summit does not disappoint! The best event in the industry to connect and learn from thought leaders in partnerships." Amy Pagels, VP. Licensing and Partnerships
Jel Sert Company
"We have made so many valuable connections at this conference over the years. It's a perfect blend of networking, education, and fun. Everyone is accommodated, from the veterans to the newbies, to introverts like me!" Amy Ivan, Director, Consumer Marketing
Hallmark Channel
"Conversations. Connections. Content. And conclusions. This event continues to be so valuable." Andre Macklin, Global Director, Digital Marketing & Sponsorships
UPS
"The Marketing Partnerships Summit is an incredible event that brings together the best marketers for inspiring content, networking, and building future partnerships. I always leave the conference with fresh, new ideas to drive our brands. " Chris Rago, Entertainment Market Manager, Global Alliances
McDonald's Corporation
"I was unsure what type of connections I would make here, but pleasantly surprised how many connections I've made. Can't wait for the next one. " Malori Nortz, Senior Manager, Brand Strategy
Abercrombie, Hollister & Gillyhicks
"This event was such an amazing experience! I feel so lucky to have been given the opportunity to come and meet as many people that I have and make true genuine connections. " Lindsay Mundell, Sr. Digital Marketing Manager
Henkel
"The LA Office has established a unique culture and membership that make its events a must attend every time. I am proud to be a part of the community! " Chris Bilotta, Director of Promotions and Partnerships
ValPak
"Year over year the Summit exceeds my very high expectations. The sessions, networking, locations and opportunities to build collaborations that are unique and exciting to our audiences are always exceptional. Thank you for continuing to bring us together! " Anne Travous, National Brand Partnerships Manager
Best Friends Animal Society
"The L.A. Office Marketing Partnerships Summit is the only networking event that brings together a curated group of attendees from best-in-class companies across multiple industries and makes it fun! " Scott Shillet, VP, Licensing (Hardlines & Partnerships)
Peanuts Worldwide
"The perfect opportunity to grow my professional network, hear examples of partnerships that were successful, and get conversations started about potential partnerships. This event is truly one-of-a-kind!" Alyssa Foster, Brand Partnerships and Entertainment PR 
Southwest Airlines
“I've been attending this event for over 15 years and it gets better every year. I've secured partnerships with Peanuts, Topco and many others.” David Bynder, SVP, Global Brand Partnerships & Marketing
DreamWorks Television Animation
“This was my first LA Office event and I loved the inspiring and highly relevant speakers, plenty of time to network, and fun ways to connect across companies. ”Jennifer Koen, Head of Brand Partnerships
Pinterest
“All I can say is wow! As a first time attendee I wasn't sure what to expect, but this Summit has completely set the bar high. To be in a room with so many trailblazers and thought-leaders in our industry is an unmatched opportunity. Thank you! ”Elizabeth June, Senior Marketing Manager, Brand Strategy
Ashley
“The quality of attendees and content will definitely have us coming back. ”Caitlin McCormick, Head of Strategic Vendor Partnerships
REI
“Another great Summit connecting with best-in-class and strategic partners!”Brian Widener, Director, Business Development and Partnerships
T-Mobile
“I highly recommend the L.A. Office Marketing Partnerships Summit to anyone who works in partnerships. I've made a number of invaluable relationships at the Summit, a number of which have translated into successful brand partnerships.”Jim Sias, Head of Communications and Cultural Partnerships
Campari America
“The Marketing Partnership Summit is an event that cannot be missed for anyone in brand or marketing. Every time I attend, I learn and met new people that impact my business.”Jenny Applegate, Senior Director, Brand & Marketing
Topco
“I was so inspired and pleasantly surprised by all of the speakers. We are now looking at partnerships opportunities in places we have never thought to before. So impactful! ” Deb Lawson, Head of Alliance Marketing & Activations
Princess Cruises
“At first, I was afraid of being pitched non-stop at my first LA Office event. I was pleasantly surprised when this was not the case! There was a great respect for everyone and the companies they represent. The atmosphere was collaborative and time was well spent hearing from top notch speakers with networking opportunities in between. It’s a can’t-miss opportunity for any brand looking to grow their business or expand into other areas.” John Torre, Sr. Manager, Frozen Foods Marketing
Kellogg's
"The Marketing Partnerships Summit was an amazing immersion into the industry. I've made great connections for both short term and long term partnerships and learned so much about industry trends! " Julia deBrabander, Director, Partnerships & Promotions
Free People
“A group dedicated to getting things done and having fun. Nothing compares to an LA Office event.” My-Lan Beauford
Warner Bros. Home Entertainment
“The best networking event there is. Period. You leave feeling inspired, and with strong connections that turn into real opportunities. ” Nathan Measom, Director of Cause Marketing
American Red Cross
"Everyone at the conference has been warm, helpful, and friendly. We all genuinely want to help each other and build each other up - driving strong new business opportunities. " Sam Hovland, Senior Brand Manager- Hormel Pepperoni
Hormel
“It creates endless possibilities for connecting and collaborating. This event expands your network and creates unique marketing alliances. ” Neil Roberts, VP Marketing and Brand Partnerships
Tennis Channel
“Marketing Partnerships events balance insights, networking and organic integrations in a focused, intimate creative setting that results in deals! ” Rick Murray, SVP, Talent and Brand Integration - iHeart Radio
iHeart Radio
“An amazing gathering of partnership thought-leaders from over 100 companies. The brand presentations were excellent and clearly demonstrated how partnerships can be both creative and deliver positive business results. The networking activities were great; and I now have a lot of follow up opportunities to explore!” Victoria Gottlieb, Senior Director, Global Partnerships
Marriott International
“The Marketing Partnerships Summit is by far one of the best events I have attended. Terrific hosts. Genuinely enthusiastic partners who want to connect and explore ways to do awesome work together. ” Sunni Hickman, VP, Marketing
Harlem Globetrotters
“Always a hit. It’s a great time to connect face-to-face with current connections, but it always leads to meeting new potential partners as well. I look forward to all of the events each year.” Zion Doran, Omni Marketing Lead
WK Kellogg Co.

Why Should You Attend The Forum.

Meet Top Marketing Executives

Attendance is only open to 150 senior-level, client-side marketers. This means your conversations are landing on the laps of key decision makers.

Connect With Key Decision Makers

The intimate nature of this event allows everyone to have meaningful conversations, expand their partnership network and collaborate with like-minded integrated marketing executives.

Stay Current On New Promotional Trends & Opportunities

Learn marketing partnership tactics from important and active industries, as well as new methods and skills to take back to your office.

New Opportunities

In addition to receiving insights and learning about partnership marketing tactics from leading brands, everyone will have a chance to hear about upcoming promotional initiatives from marketers representing a wide variety of entertainment companies, non-profits and other brands.

PARTNERSHIPS ARE BORN HERE!

Bringing the right people together with ample networking and creative networking tools leads to relationships that create new business opportunities. We couldn't be happier about the fact that hundreds of programs have been born at our events!

Our 2024 Thought Leaders


We are proud to announce the first group of speakers for 2024!

Each year, we welcome a group of speakers from a variety of promotion-friendly industries and brands. Our thought-leaders will introduce the trends, activities, partnership tactics and opportunities both in their industry and at each of their companies. In addition to hearing about these brands, you will hear about partnership marketing strategies and success stories that have helped them thrive in each of their individual sectors. These success stories will range from partnerships with like-minded brands to movie promotions, gaming partnerships, music programs and non-profit tie-ins. Whether you work on brand, entertainment or non-profit partnerships… or all three, you will take away marketing insights, fresh ideas and proven tactics that can bring new innovation and strengthen your marketing goals. 

Speaker suggestions for our events are always accepted. Click here for information.

 

Sarah Kindland

Chevron

Partnerships Specialist

Michael Peroutka

gopuff

Head of Brand & Agency Partnerships

Lisa Hake

Great Clips

Vice President of Marketing & Communications

Kelsey Greer

PepsiCo Foods US

Sr. Director Partnerships & Concepting

Katie O'Connell Ward

Verizon

Associate. Director, Sponsorship Strategy

Coming Soon

Coming Soon

Coming Soon


Sample Event Schedule

The following is the schedule of events from the 2023 Marketing Partnerships Forum and is included to give you an idea of the event's format. All sessions are considered "General Sessions" and include all event attendees.  

4:00pm -5:30pm

Event Registration and Wine Hour

Let's get things started! Pick up your event name badge, a cold beverage, and say hello to everyone as the 2023 Marketing Partnerships Forum kicks off!.
LOCATION: The Living Room, 1st Floor of the W Atlanta Downtown
Sponsored by: Faber-Castell
6:00pm - 9:00pm

Opening Night Party

Food, drinks and networking to kick off our event in Atlanta!
Location: WETBAR and the WET Rooftop Pool (W Atlanta Downtown)



9:00am

Networking Breakfast

This year's breakfast will be the most important meal of the day! Be sure to join the group at 9:00 am for a networking breakfast, with assigned tables that ensure everyone has the opportunity to meet new people.

Location: STUDIOS 5&6 at the W Atlanta Downtown
10:00am

Morning Sessions Begin: Opening Session & Introductions

Sessions during the day will take place in the Great Room at the W Atlanta Downtown.
Hosted by Mitch Litvak, The L.A. Office
Partner Snapshots: Peanuts Worldwide and Faber-Castell
11:00am

Brand Session - L'Oreal/NYX

Partner Snapshots: Topco and St. JudeL'Oreal
11:50am

Morning Break

Sponsored by tms (formerly known as The Marketing Store)
LOCATION: Foyer of the Great Room
12:10pm

Brand Session - Campari

Partner Snapshots: The Jel Sert Co. and Fandango RewardsCampari Group
1:00pm

Group Lunch


Location: Studios 5&6 at the W Atlanta Downtown

2:00pm

Afternoon Sessions Resume

Partner Snapshots: WC+A and Sega/Sonic
2:00pm

Brand Session - Roku

Partner Snapshot: The National 4HRoku
2:45pm

Brand Session - Hershey's

Partner Snapshot: Georgia AquariumHershey's
3:40pm

TPN Hangout

Sponsored by TPNTPN
LOCATION: Foyer of the Great Room

4:00pm

Afternoon Sessions End - Free Time

6:30pm

Walk to Georgia Aquarium for the evening activities

Meet in the Valet Parking area of the W Atlanta Hotel.
7:00pm

Thursday Night Reception at the Georgia Aquarium

Location: Cold Water Quest Gallery

8:00-10:00pm

Thursday Night Dinner at The Georgia Aquarium

Location: Sharks! Preditors of the Deep Gallery
8:30am

Networking Breakfast

Breakfast and networking starts at 8:15am!
Location: Studios 5&6 at the W Atlanta Downtown
9:30am

Morning Sessions Begin: Opening Session

Sessions during the day will take place in the Great Room at the W Atlanta Downtown.
Intros by: Mitch Litvak, The L.A. Office
Partner Snapshots: Kellogg's and ZOe Productions
9:30am

Special Session - AI in the Marketing World

Partner Snapshot: Special OlympicsJasper
10:20am

Brand Session - Coca-Cola/Fanta

Coca-Cola
11:00am

Morning Break

11:15pm

Brand Session - JetBlue

Partner Snapshots: Crayola and Boys and Girls Clubs of America
Special event drawing: The BIG Ticket!! JetBlue
12:15pm

Group Lunch

STUDIOS 5&6 at the W Atlanta Downtown
1:30pm

Friday Afternoon Special Event - Backstage at the Georgia Aquarium!!

Sponsored by Georgia AquariumGeorgia Aquarium
Meet in the Valet Parking/Drop Off area in front of the W Atlanta.
3:30pm

Afternoon Activity Concludes

9:00 - 10:30am

Saturday Morning, Farewell Brunch

With a number of marketers coming to Atlanta, we added a special Farewell Brunch so attendees have one last chance to network with each other before they leave. Brunch will be very casual and if you are traveling with a guest, your guest is welcome to attend too!

2024 Location and Travel

The Aertson Hotel | Kimpton


Host Hotel information

Kimpton's Aertson Hotel

2021 Broadway, Nashville, TN 37203 - Tel +1 (877) 239-2269

Additional details

We're thrilled to announce that the 2024 Forum will be taking place at The Aertson Hotel in Nashville. This Kimpton property is ranked #2 in Top 10 Hotels in Nashville: Condé Nast Traveler Reader’s Choice Awards.

We have a special rate of $299 for Forum Attendees. To reserve a discounted room in our hotel block, be sure to check the dates on the top of the Kimpton's site and reserve your room through this link: click here.

When planning your trip, remember that the Forum kicks off Wednesday, October 16th at 4PM with a wine reception, followed by the opening night party. Formal sessions are Thursday and Friday and a reception/special activity on Friday afternoon (October 18th). We also have a farewell brunch planned for Saturday morning for those attendees that plan extra meetings on Friday. We encourage everyone to stay through Friday's special activity to make the most out of the event!

To take advantage of extra meeting time, or to enjoy Nashville, our block is available Wednesday through Friday night (Saturday morning checkout). Please be mindful of your chosen dates and the hotel’s cancellation policy. Any room reservations must be canceled at least 72 hours prior to check-in to qualify for a full refund. This includes single nights or your entire stay. You can also call the hotel at (877) 239-2269.

ROOMS ARE LIMITED and while reservations will be accepted until September 23, 2024, all rooms are on a first-come, first-served basis. RESERVE EARLY!

This hotel block is for registered attendees only. Reservations will not be accepted for guests or non-attendees.

For special member benefits, make sure you sign up for IHG 1 ONE REWARDS Program.


2024 Pricing & Registration

THIS EVENT IS INVITATION-ONLY AND LIMITED TO 150 PEOPLE.

Invitations are only extended to Client-Side Brand Marketers as well as Entertainment & Non-Profit Members of The L.A. Office Corporate Membership Program and event sponsors.

No more than two attendees may participate from any company. To help provide maximum benefits to all of our attendees, quotas are set for each business category. Once quotas are met, additional registrations cannot be accepted from marketers in that category. If you are qualified to attend, please register as soon as possible to ensure your attendance. Additional registrations may be available after September 20, 2024. To inquire about additional attendees, please email us.

If you work for a marketing agency, or you are involved in media sponsorships sales, advertising sales or consulting, please click here to request additional information about our sponsorship opportunities. All registrations are confirmed by The L.A. Office to ensure that all invitees meet the proper requirements.

QUESTIONS? PLEASE CONTACT US FOR ADDITIONAL INFORMATION.

Pricing Plans

$2195

Regular Registration

Click here to visit the event page and register. Registration includes 1 ticket to the 2024 Forum (Oct. 16-19). This fee includes event materials, catered breakfasts and lunches on 10/17 & 10/18 as well as dinner on 10/17. Travel and accommodations are not included in the registration fee.

Email us at events@laoffice.com for additional registration information..

$1795

Member Rate

Click here to visit the event page and register. For additional information, reach out to your representative at The L.A. Office or Email us at events@laoffice.com. Limited passes are available for Corporate Members and please remember that travel and accommodations are not included in the registration fee.

For membership options, please click here. Discounts expire 9/20/2024.

Event Cancellation Policy

If you need to make any changes to your registration or have any questions, contact us at events@laoffice.com. Cancellations must be received at least 45 days prior to the event in order to receive a credit to a future event for a $100 transfer fee. Please note that no credits are available for cancellations less than 45 days before the event. Transfers within your company are welcome up to two weeks prior to the event for a fee of $100. The L.A. Office will make all necessary adjustments, however, we may not be able to revise printed materials. In the case of unforeseen circumstances, The L.A. Office reserves the right to alter the venue and/or speakers at any time. If for any reason The L.A. Office must cancel this event, The L.A. Office accepts no responsibility for airfare, hotel or other costs incurred by registrants, including sponsors, speakers and guests.

Cancellation Policy for Corporate Members

If you are registered for this event and are no longer able to attend, there is no cost to transfer your registration to someone else in your company within the two week window prior to the event. Additionally, with one month notice, you may transfer your registration to a future event at no charge. Full cancellations must be received at least 45 days prior to the event in order to receive a refund. The L.A. Office will issue a refund less a $100 processing fee per registration.



2023/2024 Sponsors & Partners

Our event sponsors are integral to our events, and the community in general. Each organization below offers various services and products that keep the business going! Find our more about each of our partners below.

Interested in becoming a sponsor? Click here and find out how you can connect with this unique community.

Corporate Sponsors

Campari

Campari America LLC is a wholly owned subsidiary of Davide Campari-Milano N.V. Campari America has built a portfolio unrivaled in its quality, innovation and style, making it a top choice among distributors, retailers and consumers. Being the sixth-largest spirits company in North America, Campari America manages Campari Group’s portfolio in the U.S with a broad portfolio including, SKYY® Vodka, Wild Turkey® Kentucky Straight Bourbon, Espolòn® Tequila, Frangelico®, Aperol® and Grand Marnier ®.

Visit Campari

Crayola

Our company has inspired artistic creativity in children for more than 100 years - since the first box of Crayola crayons rolled off the assembly line in 1903. The company began when cousins Edwin Binney and C. Harold Smith took over Edwin's father's pigment business in 1885. Early products included red oxide pigment used as barn paint and carbon black used in car tires.

Visit Crayola

Fandango

When you want to increase sales, brand affinity, and consumer loyalty, Fandango Rewards will help you build customizable and scalable entertainment and experience reward programs that will surprise and delight consumers. Fandango Rewards is part of the Fandango/NBCUniversal family. With access to 67 million movie fans + 45,000 screens, they know movies AND reward programs inside and out.

Visit Fandango Rewards and see what they can do for you.

The Jel Sert Co.

For nearly a century, The Jel Sert Company is a family-oowned business that has focused on creating high quality, high value foods and beverages that help bring people together.

The Jel Sert Company has been at the forefront of innovation in the industry; with an evolving portfolio of brands ranging from drink mixes to dessert mixes and freezer pops. Our beloved brands include Otter Pops, Fla-Vor-Ice, Pop-Ice, Kool Pops, Wyler’s Light, Flavor-Aid, All Sport, Super C, Pure Kick, Royal, My-T-Fine and Nature’s Hand.

Visit Jel Sert

Topco

Topco was formed to help ensure regional grocery retailers and wholesalers the ability to support their communities by providing families with high quality yet affordable products and services. Topco's membership collectively represents billions in annual retail sales volume with thousands of stores. As a Topco associate, your efforts help support over 10,000 local communities.

Visit Topco

WK Kellogg's

At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, our portfolio of brands includes Special K®, Kellogg's Frosted Flakes®, Kellogg's Corn Flakes®, Apple Jacks, Rice Krispies®, Mini-Wheats®, Kashi®, RXBAR® and more.

Visit WK Kellogg's

Non-Profit Patrons

Boys & Girls Clubs of America

This year, we are proud to be working with Boys & Girls Clubs of America. BCGA enables young people most in need to achieve great futures as productive, caring, responsible citizens.

For more information, visit their website at BGCA.org or meet their team at the 2024 Marketing Partnerships Forum.

Visit Boys & Girls Clubs of America

Special Olympics

Special Olympics is a global movement of people creating a new world of inclusion and community, where every single person is accepted and welcomed, regardless of ability or disability. We are helping to make the world a better, healthier and more joyful place -- one athlete, one volunteer, one family member at a time.

Visit Special Olympics

St. Jude Children's Research Hospital

St. Jude Children’s Research Hospital® is leading the way the world understands, treats and defeats childhood cancer and other life threatening diseases. Our purpose is clear: Finding cures. Saving children®. For more information, visit their website at stjude.org or meet their team at the 2024 Marketing Partnerships Forum.

Visit St. Jude

United Way

United Way brings people together to build strong, equitable communities where everyone can thrive. As one of the world's largest privately funded charities, we serve 95% of U.S. communities and 37 countries and territories -- making life better for 48 million people every year. Through United Way, communities tackle tough challenges and work with private, public, and nonprofit partners to boost education, economic mobility, and health resources.

Visit United Way

Special Activity Hosts

zakHill Group

zakHill Group is a female-owned brand partnership and sponsorship agency that connects leading brands with entertainment to create bespoke brand experiences. zakHill works with top quality content partners and fortune 500 brands to deliver engaging storytelling that attracts attention, engages audiences, and delivers value.

Visit zakHill

Gold Sponsors

WC+A

WC+A is a creative advertising studio at the intersection of entertainment and consumer brands. Co-founded by marketing veterans Kevin Williams and John Corsi, WC+A develops creative strategy, print/digital campaigns, product concepts, logos/identity, and presentations—helping major clients (Hallmark Channel, Syfy, ABC Family, NBC, Discovery Consumer Products) expand the reach of their brands.

Visit WC+A

Supporting Sponsors

Special Thanks to all of our Major Partners