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Add to Calendar 2017-10-18 12:00:00 2017-10-21 18:00:00 America/Chicago Brand Partnership Forum An exclusive three-day brand and entertainment marketing event. Nashville The L.A. Office

Nashville, TN
The Hutton Hotel

An Exclusive Marketing Event

Invitation only for client-side marketers

Discover new trends and build your partner network in a casual, creative setting with top brand marketers!

On October 10-13, 150 senior-level partnership marketers will gather in Nashville for The Brand Partnership Forum, an exclusive three-day brand and entertainment marketing event. More than 100 partnerships were born here. Will yours be next?

3 Days

Casual, creative sesssions are optimized for quality networking.

150 Top Decision Makers

You'll meet senior-level partnership marketers in retail, advertising, entertainment & more.

100+ Success Stories

More than 100 partnerships were born here, will yours be next?


Connect with current partners & meet new ones.


View our past success stories


Recharge your creativity in a city full of energy!


This ain't your typical marketing conference. Find out why.


Our 2017 Forum Attendees:



"The Forum was the perfect opportunity to grow my professional network, hear examples of partnerships that were successful, and get conversations started about potential partnerships. This event is truly one-of-a-kind!" Alyssa Eliasen, Communication Specialist & Spokesperson
Southwest Airlines
“I was expecting a typical conference but found an event that is so creative, collaborative and fun! I feel so honored to be an attendee!”Lindsley Lowell, Trade PR & Digital Manage
Schwarzkopf Professional
“Year after year I’m amazed at the quality of the content & networking. If you don’t leave this meeting wowed & connected it’s your own fault! The opportunities are endless.” Julie Lynn York, Group Manager,Partnership Marketing
Brown-Forman Beverages
"The events are a priceless event for us. We’ve closed over a dozen partnership deals from the event!" Marissa Durazzo, Director, Partnerships & Promotions
Cost Plus World Market
“Wow, excellent use of my time. Saw many old friends and made some great new ones! Looking forward to seeing the partnerships deliver results.” Michael Tilley, US Lead Shopper Marketing and Strategic Partnerships
Mondelez International
“It was my first L.A. Office event so I didn’t know what to expect but I was amazed! I met so many great people and can’t wait to go back and figure out how we can work together!” Jaci McQuesten, Sr. Manager, Integrated Promotions
“Industry Insights Summit is a great place to meet new partners and develop exciting relationships. They make networking not work!” Gaye Dean, Marketing Director, License
"The Brand Partnership Forum hosted by The L.A. Office is one of the most informative and well-run networking events I have ever attended." John Boccuzzi, VP, Edible for Business
Edible Arrangements, LLC.
“Every time I attend an LA Office event I form relationships that benefit me all year. One of the best conference for partnerships.” Karen O'Brien, VP, Global Social Sales
Western Union
“The Industry Insights Summit is one of the most productive meetings of the year. The L.A. Office put on a great show & create the optimum environment for networking! Worth the time & money – BIG TIME!!!” Scott Flynn
“By far, the best conference I have attended. The L.A Office has found the right combination of quality, highly relevant speakers, networking opportunities, and casual atmosphere that allow for developing ideas and relationships for future success.” Lauren Hatton, Partnership & Promotions Manager
Legoland Florida
“L.A. Office events literally invite only the best of the best within the partnerships realm which delivers great connections insight.” Aubrey McClure, Head of Partnerships & Promotions

Why is this conference for you?

Meet Top Marketing Executives

Our exclusive event gets results by inviting only senior-level, client-side partnership marketers to attend. If this is you, we promise an experience that's relaxed, engaging, focused on the future, and dedicated to helping you build successful partnerships.

Relevant Speakers, Important Topics

Each of the speakers at the Forum come from brands that are category leaders within their respective industries. Speakers will introduce participants to marketing insights and trends in their industry as well as the activities and opportunities at their company. Forum attendees can expect to learn about innovative promotional programs from the best, most influential marketers in the world.

Our Sessions Start Conversations

The Brand Partnership Forum features two informative sessions, "Entertainment Updates" and "RoadShow Snapshots." These give attendees a behind-the-scenes look into the television and music industries—allowing entertainment industry professionals to introduce major, soon-to-be-released properties and compelling partnership marketing opportunities.

Partnerships are Born at our Events

More than 100 marketing partnerships got their start at our events. The reason is simple: we know how to get people talking. Our events bring the best people together and create a smart, lively program in a relaxed, creative atmosphere.

2017 Forum Speakers

Check back soon as we continue to announce our 2018 speaker line up



Principal Marketing Specialist

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Branded Entertainment Network

VP, Strategy and Insights

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Global Marketing Solutions - Media & Entertainment

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Marketing Director, Promotions & Activations

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Director, Marketing

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Alan Hilowitz

Ready Pac foods

Director, Corporate Communications

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Wendy Jean

Tyson Foods

Senior Director of Media & Experiential Marketing

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RoadShow Snapshots

These sessions provide quick, 5 minute introductions of new marketing opportunities from television and music industries.

Music Snapshots Presented by:

Television Snapshots Presented by:

Conference Schedule

packed with high quality content, just for you.

All events during the day will take place at the Hutton Hotel.

4:00pm -5:30pm

Badge pick-up (and Wine Hours) is available in lobby of the Hutton Hotel

Please join us in the main lobby to pick up your event name badge and taste some great wines from our partner Fetzer Vineyards. While you are there, hang around and pick up a custom gift from Special Olympics!

6:00pm - 9:30pm

Opening Night Party

Sponsored by: Lime MediaLime Media
Location: Winner's Bar & Grill - 1913 Division Street Nashville, TN


8:00am - 9:00am

Continental Breakfast

Sponsored by: zakHill GroupzakHill
Coffee and light breakfast items will be available in the Vista Ballroom


Morning Sessions Begin: Opening Session & Introductions

Presented by: Mitch Litvak, The L.A. Office
All Events During The Day Will take Place at the Hutton Hotel.


How Social Media is Connecting the Marketing Community

FacebookPresented by: Akili Ferrill, Global Marketing Solutions, Entertainment, Facebook


Morning Break

Sponsored by: The Marketing StoreRoadshow Snapshots


RoadShow Snapshots

Roadshow SnapshotsProperty Introductions from 8 Leading TV Networks, Producers & Programmers. Click on the arrow for details.

While casual conversations may introduce attendees to entertainment marketing opportunities, our RoadShow Snapshots provide quick, 5 minute introductions of new marketing opportunities from TV companies. This highly-concentrated format allows you to quickly review, leaving you with the appropriate contact to pursue any future opportunities. TV presenters include: A+E Networks, Disney Channel, DreamWorks Animation TV, Hallmark Channel, HSN, Saban Brands and more to be announced soon.


Understanding the Packaged Meats Industry

Roadshow SnapshotsPresented by: Wendy Jean Bennett, Director, Channel & Customer Marketing, Tyson Foods


Lunch Break

Sponsored by: FandangoFandango
Located in the Vista Ballroom of the Hutton Hotel.


The Road to Automotive Partnerships

NissanPresented by: Erich Marx, Director, Marketing, Nissan


Media Model Trends and the Brand Dilemma

BENPresented by: Aaron Frank, VP, Strategy & Insights, Branded Entertainment Network


Afternoon Break

Sponsored by: TPNTPN


Conducting Travel Partnerships

AmtrakPresented by: Jerome Trahan, Principal Marketing Specialist, Amtrak


Transportation to the Thursday Evening Activities

Details TBA


Thursday Night Reception

Sponsor this!
Location: The Bell Tower - 400 4th Ave. Nashville, TN


Thursday Night Dinner & After Party

Sponsored by: CarusoCaruso dd
Location: The Bell Tower - 400 4th Ave. Nashville, TN

8:00am - 9:30am

Continental Breakfast

Sponsored by: zakHill GroupzakHill
Coffee and light breakfast items will be available in the Vista Ballroom


Morning Sessions Begin: Opening Session

Presented by: Mitch Litvak, The L.A. Office
All sessions will take place in the Vista Ballroom


Insights on QSR & Casual Dining

Presented by: McDonald'sAngie Blissett, Marketing Director, Promotions & Activations, McDonald's


A Fresh Look at Packaged Goods

Presented by:Ready Pac Foods Alan Hilowitz, Marketing Director, Corporate Communications & Priscila Stanton, Director of Marketing, Ready Pac Foods


Morning Break

Sponsor This!


RoadShow Snapshots

Roadshow SnapshotsProperty Introductions From 8 Leading Music Labels, Networks & Organizations. Click on the arrow for details.

While casual conversations may introduce attendees to entertainment marketing opportunities, our RoadShow Snapshots provide quick, 5 minute introductions of new marketing opportunities from music. This highly-concentrated format allows you to quickly review, leaving you with the appropriate contact to pursue any future opportunities. Music presenters include: CMA, Disney Music Group, Kidz Bop, Nashville Music City, Premiere Networks, Universal Music Groups & Brands, VH1 Save the Music and more to be announced soon.


Lunch Break

Sponsored by: Microsoft XboxXbox
Located in the Vista Ballroom of the Hutton Hotel.


Afternoon Special Sessions: A Special Welcome to Music City

CMATogether with the CMA, we have put together an afternoon that you can’t miss. Click on the arrow for more details.

Do you remember the first concert you attended or album you bought? The song that, in your late teens, you felt defined your life perfectly or that you can relate to incredibly joyful moments in your life? Our bet is that you can probably answer most of these questions without having to think too hard. That's because music is powerful: as a personal soundtrack, as a movement for change, or even in a marketing campaign.

The words from those memorable songs - the lyrics - are the words that move us to dance, to cry, to laugh, to remember, and those words are carefully crafted by incredibly talented songwriters, skilled at capturing a moment, a feeling, a lifetime in only three to four minutes of a song. Last year’s CMA Songwriter’s Series was one of the Forum’s highpoints, and we are taking that concept even further this year!

This year, in addition to providing insights on the Power of Music in marketing partnerships and the Power of Country Music, CMA will provide a CMA Songwriters Series with some of the best female songwriters in town. You'll be blown away by their incredible talent and incredible songwriting and might even be surprised to hear which songs they wrote for some of the biggest acts in all of music.

To add to the afternoon's fun, our special event prizing will be given away during THE AFTERNOON!


Friday Night Happy Hour & Meet and Greet

Located in the Mezzanine of the Vista Ballroom, Hutton Hotel

9:30am - 12:00pm

Saturday Morning Brunch

Located at The Tavern - 1904 Broadway, Nashville, TN 37203
Sponsored by: Sponsor this!

Pricing & Registration

Limited availability Get your Conference Tickets early

Attendance is strictly by invitation only and is limited to 150 brand & client-side brand and entertainment marketers. Registrations are confirmed to ensure executive level attendance. If you received an email invitation, please use the registration form below to register.

Please be advised that marketing, advertising, creative, promotion, talent, PR agencies, media sponsorship sales representatives and consultants are NOT eligible to register and registrations are limited to TWO per company.

Pricing Plans


Regular Registration

Registration includes 1 Ticket to the 2018 Brand Partnership Forum (Oct. 10-13, 2018). This fee includes event materials, catered lunches on 10/11 & 10/12 as well as dinner on 10/12. Click here to register.


Corporate Save $400

Click here to access the Corporate Member registration rate. All Corporate discounts expire 9/10/2018. For information regarding membership options, please click here.

Need more information to submit for budget approval? Use our Attendance Request Template, it’s set-up to show how the event provides your company with new opportunities and great ROI.

Location and Venue

area full of great hotels and restaurants.

Spend three inspiring days in the cultural and cosmopolitan city of Nashville. The area is full of great hotels, restaurants and nightlife.


Hutton Hotel

1808 West End Ave

Nashville, Tennessee 37203

Additional details

All reservations must be made individually through the Hotel’s Reservation Department by calling (615) 340-9333 or by emailing Reservation requests via email will be responded to with 24 business hours.


Rates are $285 per night for Run of House rooms and $335 per night for a guaranteed suite. The group rate at the hotel is available until Friday, September 22, 2017. Be sure to book your hotel now.

PLEASE NOTE: Hotel reservations made under the event hotel block are for registered attendees only. Reservations for guests or non-attendees in the event hotel block will not be permitted.


Sponsors & Partners

Interested in becoming a sponsor? Click here to see available sponsorship opportunities

Campari America

Campari America is the US-based subsidiary of Gruppo Campari and the seventh-largest spirits company in North America. Campari America features a broad portfolio of vodka, tequila, rum, whiskies, liqueurs and distinctive Campari brands unrivaled in quality, innovation and style, including SKYY Vodka, Wild Turkey Bourbon, Cabo Wabo Tequila, Frangelico, Campari and Appleton Rum.

Visit Campari America

Cost Plus World Market

Unique, Authentic, and Always Affordable: Cost Plus World Market is a shopping adventure like no other! Visit us in stores and online and discover eclectic, authentic treasures from all over the globe. Rugs, scarves and shawls crafted by master weavers in India and Turkey. Handcrafted furniture from artisans in Indonesia and Thailand. Beautiful ceramics from Portugal and stylish accessories from Morocco. Plus, unique home décor, gifts, food and wine from over 50 countries. All at amazingly affordable prices, every day.

Visit Cost Plus World Market

Delta Vacations

Delta Vacations is the leisure travel product of Delta Air Lines, offering flights and accommodations to destinations around the world. Leverage the high demand and consumer interest in travel by utilizing trip giveaways within your campaign, or take advantage of our comprehensive communication vehicles to create unique relationship marketing programs.

Visit Delta Vacations

Fetzer Vineyards

Fetzer Vineyards has been a pioneer in sustainable practices for decades with a long list of achievements that include: The first California winery to operate on 100% renewable energy in 1999, the first wine company to publicly report greenhouse gas emissions with the Climate Registry in 2005, the first Zero Waste certified wine company in the world in 2014, and the largest organic wine grape grower in the U.S. certified by CCOF.

Visit Fetzer


At Kellogg's, we're always trying to look for ways to brighten your future, from better-for-you ingredients to labels that encourage a healthier tomorrow. That's why we're on a constant journey to improve the nutrition of our foods — without forgetting the things that you love most about us: taste and goodness.

Visit Kellogg's


PlayMonster is a toy and game company, championing the power of play by creating quality toys and games for children, adults and families. We're the perfect combination of playful and professional, and true play experts because we understand play for ALL AGES!

Visit PlayMonster

Non-Profit Patrons

Boys & Girls Clubs of America

This year, we are proud to be working with Boys & Girls Clubs of America. BCGA enables young people most in need to achieve great futures as productive, caring, responsible citizens.

For more information, visit their website at or meet their team at the 2016 Industry Insights Summit.

Visit Boys & Girls Clubs of America

Special Olympics

Special Olympics is a global movement of people creating a new world of inclusion and community, where every single person is accepted and welcomed, regardless of ability or disability. We are helping to make the world a better, healthier and more joyful place -- one athlete, one volunteer, one family member at a time.

Visit Special Olympics

St. Jude Children's Research Hospital

St. Jude Children’s Research Hospital® is leading the way the world understands, treats and defeats childhood cancer and other life threatening diseases. Our purpose is clear: Finding cures. Saving children®. For more information, visit their website at or meet their team at the 2017 Industry Insights Summit.

Visit St. Jude

Gold Sponsors

Country Music Association

The mission of the Country Music Association is to serve as an educational and professional resource for the Country Music industry and to advance the worldwide growth of Country Music through Marketing, Partnerships, Research and our key initiatives: the CMA Awards, CMA Music Festival and TV special, and “CMA Country Christmas.”

Visit CMA


WC+A is a creative advertising studio at the intersection of entertainment and consumer brands. Co-founded by marketing veterans Kevin Williams and John Corsi, WC+A develops creative strategy, print/digital campaigns, product concepts, logos/identity, and presentations—helping major clients (Hallmark Channel, Syfy, ABC Family, NBC, Discovery Consumer Products) expand the reach of their brands.

Visit WC+A

Special Activity Sponsors

Thursday Night Dinner

Recognized around the world as the most innovative and successful developer of retail complexes, Caruso develops a sophisticated portfolio of retail and entertainment destinations serving an elite consumer. Our collection has transformed the ordinary shopping excursion into an extended, interactive, and immersive experience. Our coveted demographics and innovative programming create a dynamic marketing, advertising, and promotional channel for partners.

Visit Caruso

Thursday Lunch Sponsor

Fandango, the nation's leading moviegoer destination, offers ticketing services to 100% of U.S. theatres. Fandango entertains and informs consumers with reviews, commentary, celebrity interviews and trailers. Fandango's top-ranking movie ticketing apps, with over 32 million downloads, are available on every major platform. Fandango is enjoyed by more than 41 million online and mobile visitors per month.

Visit Fandango

Lime Media
Wednesday Night Party Co-Sponsor

Lime Media has been around 10+ years, and are experts at executing experiential marketing, interactive mobile trucks, and promotional events. We own 100+ assets that we lease out and repurpose to brands and agencies for tours, experiences, and PR events. Our focus is delivering highly effective and engaging events with your target audience.

Visit Lime Media

Friday Lunch Sponsor

Xbox is Microsoft's future-generation video game system that delivers the most powerful games experiences ever. Xbox empowers game artists by giving them the technology to fulfill their creative visions as never before, creating games that blur the lines between fantasy and reality. Xbox is now available in North America, Japan, Europe and Australia.

Visit Xbox

Supporting Sponsors

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