|




March 17, 2010
(Add to Calendar)
|
Warner Bros. Pictures
Ziad Toubassy - Executive Director, Promotions
Melissa Jolley - Director, Promotions
Wednesday, March 17, 2010 - 11am PST
The #1 studio in the world has partnership opportunities for brands targeting every genre and demographic. In the last twelve months, Warner Bros. has developed A-list partnership programs on films ranging from Terminator: Salvation to Valentine's Day, and Sherlock Holmes to Where The Wild Things Are. On March 17th in the Lounge, Melissa Jolley and Ziad Toubassy will walk you through Warner Bros.' upcoming slate of films for the back half of 2010 and into 2011. With more number-one openings in 2009 than any other studio, Warner Bros. gives partners the opportunity to capitalize on the tremendous buzz that it creates around each of the studio's releases. Melissa and Ziad's Webinar will give you a behind-the-curtains peek at upcoming tentpole releases such as Yogi Bear, Green Lantern and Happy Feet 2 - and many more!
|
 |
|


March 24, 2010
(Add to Calendar)
|
Live Nation
Libby Biason - SVP, Promotions
Wednesday, March 24, 2010 - 11am PST
Live Nation, the largest live music company in the world, is moving into the promotional space in a big way. Developed in 2009, Live Nation launched their promotional products. Using their unique live music currency, they built and executed promotions for Anheuser Busch, Subway, Microsoft, Coca Cola, Hilton, Starwood, 7Eleven and many others. Live Nation is the only entertainment property that delivers a fully integrated online redemption portal that allows consumers to redeem online for their choice of concert tickets, fan clubs and merchandise. They deliver everything from on pack offers, sweepstakes, gift with purchase and loyalty programs. Libby Biason, Senior Vice President of Promotions, will introduce you to their promotional currency, demonstrate how they work and show you what they cost. Live Nation will be using their webinar to introduce our community to the promotional programs, and offers available for 2010.
|
 |
|


March 31, 2010
(Add to Calendar)
|
Great American Country
John Alexander - Director, Music Marketing
Wednesday, March 31, 2010 - 11am PST
Country music continues to capture the hearts of dedicated fans. Great American Country (GAC) is the leader in Country Music Entertainment and one of the fastest growing cable networks on television. Reaching more than 60 million households, GAC features music videos, original programming, special performances and live concerts! Additionally, GAC's companion site, GACTV.com gives viewers a closer look at the music, artists and lifestyles they are passionate about. On March 24th, be sure to tune in to The Lounge to hear from John Alexander, Director of Music Marketing for GAC as he explains how you can get involved with the cultural genre taking America by storm. 2010-2011sponsor music marketing platforms include partnership opportunities with a variety of artists in custom vignettes, product integration platforms, and convergent opportunities with gactv.com and the new GAC Superfan loyalty on line site.
|
 |
How to View a RoadShow Webinar:
- Sign-up for a FREE Basic Profile in The Lounge! There is no cost to create or maintain a profile.
- Download the latest version of Adobe Flash to view media content.
- Click on the "Launch Webinar" button 10 minutes prior to the webinar.
- Enter in your name, email and event password.
All Lounge members receive the event password via email the morning of the webinar. If you did not receive an email, log in to The Lounge to view the password.
|
|
 Use this button to launch the live webinar.
|
|
|
Gold and Platinum Members can view RoadShow On-Demand Webinars Anytime... Anywhere!
Since August, there have been 23 different entertainment companies that have presented in the RoadShow Webinar Series. If you missed any of these presentations, Gold and Platinum members can view any of these webinars any time in the RoadShow On-Demand channel in The Lounge. Our On-Demand system is rapidly growing and you can already hear presentations from companies like Sony, Universal, Disney, EA , WWE, Fox, ABC, Capcom and many more that feature hundreds of properties and potential tie-in opportunities. Best of all, you can view them as a team or on your own, anytime… anywhere. Upgrade your profile and Go GOLD today!
Disney XD launched in February '09 as an entertainment brand that takes kids on a journey where they can challenge themselves, discover their strengths and have fun. Delivering programming that helps boys and girls discover who they are and who they want to be through a sense of accomplishment and a feeling of being unstoppable, Disney XD has changed the game. You can't afford to miss Frank Keating, Vice President of Marketing, speak about Disney XD's biggest sensation and the #1 hit series for Kids 6-11 on television, Phineas and Ferb. (Original Live Broadcast February 17, 2010 / 13 Minutes) |
 |
Tune in as Kristie Alarcon, Director of Marketing & Promotions, reveals Screen Gems' upcoming slate of partnership opportunities. Screen Gems' future films are guaranteed to include names that drive consumers to the box office and Kristie's RoadShow Wednesday Webinar showcases properties like Burlesque featuring Cher and Christina Aguilera in her debut role, the 4th installment of the $296 million franchise of Underworld in 3D and Resident Evil: Afterlife in 3D starring Milla Jovovich, Ali Larter and Wentworth Miller. (Original Live Broadcast February 10, 2010 / 19 Minutes) |
 |
Find loyal consumers with the No.1 spectator sport - NASCAR. Brad Ball, Vice President of Entertainment & Marketing, presents upcoming opportunities in the world of auto racing. Broadcast in over 170 territories and 20 languages, NASCAR sanctions over 1,200 races per year. Ranging from grassroots local series to national and international events, the NASCAR season runs from February through November and is guaranteed to touch your customer base. (Original Live Broadcast January 27, 2010 / 34 Minutes) |
 |
As an integral part of the Disney Music Group, Hollywood Records are champions to breaking music artists such as Miley Cyrus, Jonas Brothers, High School Musical, Selena Gomez, Demi Lovato, Plain White T's, & others... Hollywood Record's artists are leaders in the online social media sphere, perform live to millions of your consumers, & time after time, hit the top of the Radio, Sales, iTunes, etc. charts. Don't miss your chance to find out how you can discover 'What's Next in 2010' for Hollywood Records; with fresh new properties hitting the core youth demographic, as well as the 18-34 demographic, including Allstar Weekend (Disney's "New Jonas Brothers"), Grace Potter & the Nocturnals (Classic Rock Sound with a twist), Alpha Rev (Compared to vocal styles of Coldplay), and others. (Original Live Broadcast January 20, 2010 / 22 Minutes) |
 |
WE tv showcases original programming that portrays real-life stories of women during key life stages... The network is widely known for its Wedding Sunday line-up, featuring popular series like Bridezillas, as well as shows that allow viewers to observe and become emotionally involved in the stories of everyday women, like Raising Sextuplets. WE tv's public affairs initiative, WE Empowers Women, and its latest campaign, WE Volunteer, are designed to foster and celebrate women's strength, confidence and diversity. The overwhelming appetite for wedding-themed programming on WE tv prompted the network's launch of Wedding Central, the ONLY 24/7 multiplatform destination dedicated to weddings, relationships and dating. (Original Live Broadcast January 13, 2010 / 32 Minutes) |
 |
Align your brand with powerhouse talent and customized marketing programs as Universal Pictures premieres their roster of partnership opportunities... Tune in for potential promotional opportunities with movies like DESPICABLE ME starring Steve Carell, THE LIFE AND DEATH OF CHARLIE ST. CLOUD starring Zac Efron, LITTLE FOCKERS starring Ben Stiller and Robert DeNiro and STRETCH ARMSTRONG written by Steve Oedekerk, as Stephanie Cohen, Vice President of Business Development introduces properties from their upcoming slate. (Original Live Broadcast December 9, 2009 / 15 Minutes) |
 |
Wrestling Entertainment's Event Outdraws the Super Bowl Two Years Running... WWE continues to fill arenas across the country and hundreds of thousands of people experience WWE events 52 weeks a year. Joe DelGrosso, Sr. VP of Integrated Promotions at WWE, introduced marketers to the bigger brand opportunities for multi platform partnerships that WWE offers. Joe discussed how their TV media reaches more than 500 million households worldwide, and merchandising in 2008 exceeded $1.3 billion. He revealed how publishing, mobile and other new media outlets all play key roles in making WWE the global phenomenon it is today. And don't forget about their superstars, PPV and theatrical releases. (Original Live Broadcast November 18, 2009 / 32 Minutes) |
 |
United Media premieres the reinvention of Rainbow Brite and Peanut's 60th Anniversary... Christina Nix Lynch, Executive Director, Packaged Goods & Promotions, introduced marketing opportunities with lovable characters and edge-of-your seat entertainment for United Media and E.W. Scripps Company. (Original Broadcast: November 11, 2009/ 23 minutes) |
 |
Hear from the major force that launched Miley Cyrus and what's next for them in 2010... There's a reason why Forbes magazine has labeled Walt Disney the most admired entertainment company in the world. From the early days of the Mickey Mouse Club they've been behind the careers of Britney Spears, Justin Timberlake and Christina Aguilera and newer stars like Miley Cyrus, The Jonas Brothers and Demi Lovato to name a few. Damon Whiteside, Senior Vice President of Marketing, revealed how you can partner with the #1 global family entertainment brand and tap in to a whole new crop of artists from Radio Disney, the Disney Channel and upcoming theatrical soundtracks for 2010. Don't miss your chance to find out the 3 core hallmarks that distinguish Disney from their competition and promote your brand through an integrated promotional campaign across Disney's franchise platforms! (Original Live Broadcast November 4, 2009 / 34 Minutes) |
 |
Sony Pictures Entertainment uncovers key trends in theatrical promotions and announces upcoming films backed by rising stars... Find out how you can partner with the next installment of the Karate Kid franchise starring Jaden Smith or get the inside scoop on marketing creative for Seth Rogan's Green Hornet as Mary Goss Robino, Senior Vice President of Global Marketing Partnerships introduces soon-to-be blockbusters available for tie-ins. (Original Broadcast: October 28, 2009/ 35 minutes) |
 |
Disney*ABC Television unveils Regis and Kelly's tent-pole events... Sandra Szahun, Vice President of Partnerships, highlights successful past promotions and future opportunities with Regis and Kelly, Who Wants to be a Millionaire and Legend of the Seeker (Original Broadcast: October 21, 2009/ 32 minutes) |
 |
20th Century Fox Home Entertainment announces DVD Release information for James Cameron's Avatar and more... Joe Ames, Executive Director of Global Marketing Partnerships, revealed exclusive partner insights between Schick and X-Men Origins: Wolverine, Purina and Marley and Me and Sucrets and Ice Age 3: Dawn of the Dinosaurs as well as upcoming opportunities including Marmaduke, Gulliver's Travels and A-Team! (Original Broadcast: October 14, 2009/ 30 minutes) |
|