Countdown Until the Event:

2017 Summit Working Schedule (Click here to download a PDF of the event schedule)

Throughout the Industry Insights Summit, attendees will learn about key marketing trends, activities and opportunities from senior executives at the heart of the promotional marketing community. Networking at the Summit is always top-notch, so we've allocated additional time and venue space for planned and impromptu meetings.

Schedule is subject to change.

Wednesday, March 29, 2017

  1. 6:00 PM

    Opening Night Party – Poolside at the Surf & Sand
    Badges and materials will be available.
    Sponsored by: Jel Sert


  2. 9:30 PM

    Party Ends

Thursday, March 30, 2017

All Sessions will be taking place in the Pelican Room at The Surf & Sand Resort

Please note that session times vary and there will be breaks every morning and Thursday afternoon. Yoga sponsored by zakHill will take place each morning on the beach at 7:15 AM.

  1. 8:30 AM

    Continental Breakfast: Coffee and breakfast items will be available in the foyer of the Pelican Room.
    Sponsored by: zakHill


  2. 9:30 AM

    Opening Session and Introductions
    Presented by Mitch Litvak, President, The L.A. Office


  3. Living in a Virtual World
    Presented by: Paula Cuneo, Head of Experience & Partner Marketing


  4. Morning Break (approximately 15 minutes)
    Sponsored by: The Marketing Store


  5. RoadShow Snapshots
    Special 5-minute sneak peeks at upcoming opportunities from major entertainment companies and theme parks.


  6. The Evolution of the Delivery Business
    Presented by: Matt Lyles, Global Brand Management


  7. 12:45 PM

    Lunch: Poolside at the Surf & Sand Resort
    Sponsored by: Parker 3D


  8. 1:45 PM

    Afternoon Sessions Begin
    All sessions take place in the Pelican Ballroom

  9. Understanding the Evolving Advertising Landscape
    Presented by: Anthony Signorelli, SVP, Strategic Partnerships


  10. Afternoon Break (approximately 15 minutes):
    Sponsored by: TPN


  11. Partnerships in the Era of Streaming Content
    Presented by: Nicole Sabatini, VP, Integrated Marketing


  12. 4:00 PM

    Afternoon Sessions End

  13. 5:45 PM

    Thursday Night Reception: Poolside at the Surf & Sand
    Sponsored by: Disney Music Group


  14. 7:00 PM

    Thursday Night Dinner: Catalina Terrace
    Sponsored by: GGP

Friday, March 31, 2017

All Sessions will be taking place at The Surf & Sand Resort

Please note that session times vary and there will be a break in the morning. Yoga sponsored by zakHill will take place each morning on the beach at 7:15 AM.

  1. 9:00 AM

    Continental Breakfast: Coffee and breakfast items will be available in the foyer of the Pelican Room.
    Sponsored by: zakHill


  2. 9:30 AM

    Morning Sessions Begin


  3. Leveraging Partnerships to Amplify Consumer Experiences
    Presented by: H.L. Ray, Head of Partnerships & Programming


  4. Marketing Disruption in the Salon Industry
    Presented by: Brittany Driscoll, VP, Marketing


  5. Morning Break (approximately 15 minutes)

  6. The New World of Movies
    Presented by: Cameron Dougloas, VP, Content


  7. RoadShow Snapshots
    Special 5-minute sneak peeks at upcoming opportunities from major film studios.


  8. 12:35 PM

    Lunch: Catalina Terrace
    Sponsored by: Fandango


  9. 1:35 PM

    Afternoon Sessions Begin

  10. Creating Engaging Partnerships with Video
    Presented by: Jaci Hays, Head of Global Partnerships


  11. The Business of Snacking
    Presented by: Michael Tilley, US Lead Shopper Marketing and Strategic Partnerships


  12. 3:10 PM

    Friday Afternoon Happy Hour: 15FiftyFive Courtyard
    Sponsored by: Surf & Sand Resort

  13. 5:30 PM

    Happy Hour Concludes

Saturday, April 1, 2017

Saturday Morning Brunch
While there are extensive networking opportunities built into the event, Saturday is an open day for brand and entertainment marketers to schedule one-on-one meetings. Take advantage of the group rate at the hotel, and make plans to meet with many of the marketers on Saturday Morning!

  1. 9:30 AM-12:00 PM

    Saturday Morning Brunch: Catalina Terrace
    Sponsored by: Familyshare

A couple of things to note as you plan your trip:

  • If you are registered for the event, you can pick up your name badge at the entrances to any of the event activities.
  • Attire is casual for the entire event, but please keep in mind that it can be chilly in the evenings since we are right on the beach.

Event Production By:

Zoe Productions