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ALSO ON LAOFFICE.COM...

MEMBER TOOLS

The L.A. Office Buzz

"RoadShow was a wonderful experience for Intel. The time saved by attending was immeasurable. Nowhere but RoadShow can you meet with so many great individuals and companies. Meetings that would generally take weeks and months to coordinate we were able to conduct in just a few action-packed days.

-Steve Silver, Strategic Alliances Manager Intel Corp.

"The L.A. Office has been an invaluable business partner and friend to The Coca-Cola Company... It's a mutually beneficial relationship that we look forward to maintaining."

-Melissa Prewitt, Sr. Brand Manager, The Coca-Cola Company

“McDonalds attends because it's as much about the business relationships as it is about the intellectual properties."

-Jennifer Lane Landolt, Dir., Kids & Family Marketing, McDonald's

"RoadShow is a great forum to interact with entertainment partners and find what looks like the best business opportunity. We started our process with Nickelodeon at RoadShow last year which lead to both a Spongebob Squarepants promotion and a Fairly Oddparents promotion. RoadShow also began the process for some Disney promotions for us.”

-Rich Ferrington, ConAgra Foods


The L.A. Office

Where Brands and Entertainment Communities Meet

Since 1994, brand marketers, agencies and entertainment companies alike have relied on The L.A. Office for the resources critical to creating and executing successful entertainment promotions. With entertainment marketing becoming more competitive and diverse than ever before. The L.A. Office continues to grow and develop additional services to benefit promotional marketers. Our consulting business creates mutually-beneficial relationships between corporate brands and entertainment content. RoadShow Hollywood and Europe, Industry Insights Breakfast Series and Napa Summit are some of the most important entertainment marketing events throughout the year for marketers around the world.

Our services provide the most up-to-date marketing information for Film, TV, Music, Gaming, Interactive and more. Look to us to find the necessary resources to bring entertainment and brand marketing together. From our Membership Program to our Industry Events, The L.A. Office is uniquely positioned in the center of the entertainment marketing world!

"The L.A. Office knows how to leverage entertainment opportunities. They're experts at identifying the key people and divisions that can maximize our programs."

-- Jane Dretzka, SVP, The Marketing Store Worldwide

 

OUR EVENTS:


ROADSHOW HOLLYWOOD

Join us as RoadShow kicks-off Entertainment Marketing Week in LA!

As entertainment promotions continue to deliver some of the most creative and successful partnerships in the marketing world, RoadShow Hollywood is being reinvented this year and promises to provide a more effective and efficient forum for the entertainment marketing community! Last year, over 100 marketing executives from over 30 entertainment companies revealed their upcoming releases, promotional calendars and partnership opportunities. RoadShow is the only event that enables brand marketers and agency executives to explore and identify domestic and international promotional opportunities that best fit their marketing needs.

In addition to exclusive property reviews, RoadShow is the ultimate networking event that brings together senior level entertainment executives and marketing professionals. responsible for projects now in development. Make your plans to attend this year's RoadShow and meet key decision-makers in the entertainment marketing world.


THE INDUSTRY INSIGHTS SUMMIT

Created for senior-level brand and entertainment marketing executives, the Industry Insights Summit provides strategic insights, updates and trends from the most influential brands and industries in America. The Summit is a one-of-a-kind, invitation-only event with the perfect blend of content, networking and resources. While the basic program could be considered rather simple, it's the unique format of the presentations and the high caliber of participants that makes this event a sell-out each year.


OUR SERVICES...


THE LOUNGE

The Lounge at laoffice.com is a Brand Networking site that helps brand and entertainment marketers connect with the people, marketing opportunities and resources that are an integral part of their jobs. Marketers utilizing The Lounge are able to search and identify thousands of marketing opportunities and the key decision makers responsible for building unique partnerships.


SPONSORSHIP OPPORTUNITIES

Through our events and services, The L.A. Office opened doors for hundreds of companies with products and services that support the entertainment and brand marketing communities. From RoadShow Hollywood to The Lounge to the Industry Insights program, we've create a number of special industry events, services and products that provide brands and agencies the opportunity to promote their products and services to a like-minded audience. Every partnership we create is customized to the sponsor's marketing objectives and may involve a mixture or event, online and general marketing activities. Since we are fortunate to work with the biggest companies in the brand and entertainment marketing communities, we encourage you to get involved with The L.A. Office to promote your own products and services.


ENTERTAINMENT INSIDER

With a distribution list of approximately 15,000 marketers, the Entertainment Insider provides entertainment marketers the opportunity to introduce their promotional opportunities to an extensive list of marketing professionals around the world. Each customized Insider is sent in HTML and text format and supported with a micro-site on laoffice.com. Let us bring your property to a highly targeted list of brands and agencies, all looking for entertainment partners.


ENTERTAINMENT PROMOTIONS WRAP

For years, The L.A. Office has been compiling promotions for specific properties, categories and brands. The Entertainment Promotions Wrap brings all of this information together in one single resource. The Wrap is prepared and delivered three times a year and each compilation includes over 100 full-color pages of the season's key promotions. Individual campaign summaries include artwork, property details, dates, partners, campaign elements and more.


ENTERTAINMENTMARKETINGJOBS.COM

EntertainmentMarketingJobs.com is one of the most direct ways to reach qualified marketing applicants. Our job board is consistently one of the most trafficked pages on laoffice.com and is accessed by brand marketers, entertainment marketers and the agencies. In addition to constant online exposure, all postings receive an inclusion in our weekly newsletter, Entertainment Update, which reaches approximately 15,000 marketers.

In light of the current economical situation, The L.A. Office will be offering free job postings until June 30th for any entertainment marketing jobs you may be trying to fill. Job postings are listed at www.entertainmentmarketingjobs.com for 30 days and highlighted in our weekly "Entertainment Update" e-mail.


We look forward to working with you!

We are always working to fill the gap between the entertainment and brand marketing communities. Make sure you sign up for our free newsletter so you can stay on top of activities and opportunities available to you and your company. Sign up today...